When it comes to content, go deep or go home w/ Gretchen DeVault

What’s In This Episode:

Brad hates the word "content". He thinks that whatever you put out, it's got to be of a quality that people would pay you for it (and sometimes, they do).

"It's very different to know your boundaries and then to actually do something about them. " - Jill

Web designer, podcast host, musician, and mother of twins Gretchen DeVault calls in to ask how to deal with burnout. Brad and Jill advise her on why sleep is so important, scheduling a day off every now and then, turning off tech, and consider outsourcing some of her responsibilities.

And how can she cover that cost? Raise prices!

"Speak in your own voice and tell your own stories." - Brad

Content used to be a thing that set businesses apart but now we're drowning in it, says Brad. So how can you stand out from the noise? They discuss lazy content, consistency, and inspiration.

Where are you in the stages of entrepreneurial success?  Listen in!»

Guest:

• Gretchen DeVault is the co-founder and lead web designer and strategist for Tiny Blue Sky. She has 15+ years of web design and branding experience and an established record of producing award-winning work that drives business.
• Gretchen is also a business expert and shares her love of all things entrepreneurship as co-host of Lean the F*ck Out, a weekly podcast for female entrepreneurs.
• She is also a singer/songwriter and guitarist for the indie pop band The Icicles(along with her husband Zane), and shoegazer band Voluptuous Panic. Her music has been licensed in commercials for Motorola and Target, as well as several independent films.