Breaking Down Your Business | Small Business | Business Owners | Entrepreneurship | Leadership

What’s In This Episode:

Do you know the difference between cash and accrual accounting? (YUCK.) If you're wondering how much money you've loaned to your clients, where would you look for that? (UGH.) Do you ever pay yourself distributions as opposed to salary? Are those expenses? (GRRR.) If you're like Jill, you can't stand this topic...and if you're like Brad, you know a lot more than she does. But they're pretty important principles, along with a slew of other number basics that any business owner should be familiar with when it comes to that whole money thing you're trying to conquer. So it's time, guys. Tune in to hear Brad lead us through the basics, and check out how they talk about the Top 5 Accounting things that actually matter. They also welcome app creator Angela Jackson to the show. Listen in! »


Guest:

  • Angela Jackson is the founder of Talent Flood, a central, instant marketplace for employers and employees to get matched based on who they are, not what they do. Find her on Twitter and LinkedIn.

Rant:

  • People have pitch problems. If you're sending a pitch, via email or otherwise, to media outlets or colleagues or sponsors or venture capitalists or customers or clients or anyone, really, to have them do something about it -- publish you, partner with you, pay you money -- you need to do a better job. Jill's been getting WAY too many poor pitches and while there's no one right way to do it, there are thousands of wrong ways to do it. Tune in to hear what's going wrong.
Direct download: Jill_and_Brad_EP_151.mp3
Category:Business -- posted at: 9:33am EDT

Top 5 Ways To Have A Better Business Conversation w/ Chris Thompson

What’s In This Episode:

We made it, guys. WE MADE 150 EPISODES!!! We can't believe it, either. Jill and Brad, in their disbelief, mull over the things that have surprised them the most as podcast creators. They talk about what they've found difficult in the making of what has become a top business podcast. They talk about what they've found to be inspiring along the way. Things they never considered, guests that they learned from, and the commonalities they've found across the board no matter what business folks run. Have you been thinking about doing your own podcast? Then you're in for a treat. In this episode, Jill and Brad go over the Top 5 Things You Need To Know When You're Podcasting. And they welcome NEW Breaking Down Your Business podcast producer and sound engineer Anthony Gravino to the show. (Hand claps, please!) Listen in! »


Guest:

  • Anthony Gravino is a Freelance Music Producer and Engineer who works on studio albums for the world's best artists and happens to produce the Breaking Down Your Business podcast, too. Find him in the studio and on Instagram.

Tool? Rant?

Direct download: Jill_and_Brad_EP_150_2.mp3
Category:Business -- posted at: 3:00am EDT

Driving Yourself Crazy? w/ Erika Marie

What’s In This Episode:

Ever have really important stuff that you know you need to get done but you're not doing it? Are there times when you've made a decision -- and you feel like it's the right decision -- but you spend a few hours second-guessing yourself? One of your co-hosts experiences this tactic a lot of business owners use to drive themselves crazy, and one of them is crazy enough to skip the questions altogether and press on. Which host goes which way? You'll have to tune in to find out! In this glorious episode (and by glorious, we mean hilarious, and by hilarious we really mean CRAZY,) Brad and Jill talk about the Top 5 Ways You're Driving YOURSELF Crazy in this episode and they welcome Erika Marie to the show. Listen in! »


Guest:

  • Erika Marie is the founder of the Chiyu Center where she offers exceptional acupuncture, integrative medicine services, and integrative health connections. Find her on Facebook and Twitter.

Tool:

  • One Big Thing :: The simple app to keep you focused on your biggest task every day. Every day, you type in one big thing you want to do. Add a few little tasks you might also want to get done. Check the app during the day to focus on your goals. Next day it’s a blank slate. That’s it? Yeah! Trust us, it totally keeps your aim on the game.
Direct download: Jill_and_Brad_EP_149_2.mp3
Category:Business -- posted at: 3:00am EDT

Top 5 Ways To Market Your Content w/ Priya Amin

How do you market your content? What is content? If you're producing things that you want customers and clients to see, read, hear, and see, you're producing content. There's so much of it, and so many WAYS to get it out to the world, what's really working for you? It's hard for small business owners to figure out what's actually working and what seems like it's working and what's really just giving you a lovely positive feedback loop full of likes and followers -- even though it's not actually paying your bills. If you don't market your content properly, no one is gonna read or see or hear it. That's why they spend this episode talking about the Top 5 Ways To Market Your Content and they welcome Priya Amin to the show. Listen in! »

Guest:

Shout Out:

  • Meg Ricard called in to tell us what's happened to her since she was on the podcast. Her business, Simply Organized By Meg, is taking off and her clients are happy. YOU MADE OUR DAY, MEG!
Direct download: Breaking_Down_Your_Business_EP_148.mp3
Category:Business -- posted at: 4:00am EDT

Top 5 Things You Need To Know BEFORE You Start A Podcast w/ Laura Kalister| Small Business | Entrepreneur | Leadership

Ever consider starting your own podcast? Everybody's doing it. Brad and Jill got wayyyyyyy ahead of the game and determined that it would be really easy to promote what they do for a living by shouting into microphones every week about business things and stuff. But whaddya know? Getting way ahead of the game also put them in a position of not knowing what they were doing, having to learn what podcasting is all about from the ground up, and making a lot of mistakes along the way. Well lucky for you, they have a thing or two that they want you to know about launching your very own podcast before you actually do it. So they talk about the Top 5 Things You Need To Know BEFORE You Start A Podcast in this episode and they welcome Laura Kalister to the show before Brad goes on another amazing rant... Listen in! »


Guest:

  • Laura Kalister is the founder of LK Weight Coaching where she helps clients end their struggles with weight and emotional overeating. Find her on Facebook and LinkedIn.

Rant:

  • Brad is MAD. Do companies think that incompetence is actually a business model? A serious question from a very amazingly lengthy and hilarious rant. If Brad is ready to "gouge his ears out" and firmly believes that people are creating "customer incompetence systems" you HAVE to tune in to hear why he hates the hotel industry and customer service fails so very much right now.
Direct download: Breaking_Down_Your_Buseinss_EP_147.mp3
Category:Business -- posted at: 4:00am EDT

Top 5 Ways To Manage Your Online Reputation w/ Andrei Mincov | Small Business | Entrepreneur | Leadership

What’s In This Episode:

Do you leave bad reviews on Yelp? Have you ever left a bad review anywhere? Brad does. Jill does not. (We know. Shocking.) So, they fight about why Brad likes to let businesses know when they wrong him and whether Jill should leave more reviews or let folks know offline rather than online. They also talk about the Top 5 Ways To Manage Your Online Reputation in this episode and they welcome founder Andrei Mincov to the show. Listen in! »


Guest:

  • Andrei Mincov is the founder of Trademark Factory, the only firm in the world where licensed lawyers and trademark agents can help you register your trademarks with a free trademark search, for a single all-inclusive flat fee, with a 100% money-back guarantee. Find him on Facebook and LinkedIn.

Shout-Out:

  • Remember Anna Stout of Astute Communications? She called in a while back to ask about what to do with her business since she was about to have a baby. And then she followed none of our advice. Tune in to hear all about how she didn't listen to us and how successful she is now. GO ANNA!
Direct download: Breaking_Down_Your_Busienss_EP_146.mp3
Category:Business -- posted at: 4:00am EDT

Top 5 Ways To Make It Easy For Customers To Buy (And Keep Buying) w/ Raj Bhaskar | Small Business | Entrepreneur | Leadership

What’s In This Episode:

Are there businesses that you purchase from repeatedly? If you spend a lot of money at Amazon.com, why do you like going back for more? Is it cost? Efficiency? Convenience? If you're an Uber addict or a SpotHero junkie, it may be time to figure out what makes those businesses stand out (or rather, suck you back in) and how you may be able to do have the same effect on your customers or clients. Jill and Brad talk about their favorite places that attract their repeat business and talk about the Top 5 Ways To Make It Easy For Customers To Buy (And Keep Buying) in this episode. They welcome app founder Raj Bhaskar to the show and hear from amazing listener Arthur Zards! Listen in! »


Guest:

  • Raj Bhaskar is the founder of Hurdlr, a smart mobile app for independent workers, freelancers and solopreneurs to seamlessly manage their business finances in seconds, in real-time, on the go. Find him on TwitterFacebook and Instagram.

Tool:

  • AwesomeBoss.com :: It's an app that coaches you to be a better boss. Brad loves it. It has everything you need to engage, recognize and reward your team. Jill thinks you're probably an awesome boss without it, but Brad swears you'll be awesome-er with this tool.

Shout-Out:

  • The brilliant Arthur Zards of TEDxNaperville fame called in with a clever solution for Brad. Remember how Brad was having a tough time weeding through job applicants in last week's episode? Arthur makes all job applicants fill out a multi-page form so they have homework to get through rather than merely checking out resumes. He finds it a much more effective way to find the right person. THANK YOU, ARTHUR!
Direct download: Breaking_Down_Your_Busienss_EP_145.mp3
Category:Business -- posted at: 4:00am EDT

What’s In This Episode:

What are some really great things about attorneys? Most likely, you can't think of a single one. But what about all of the good that they do for small business owners? There are reasons, after all, that people still hire them. Lawyers, for some folks, are necessary evils. For others, great weapons to have at the ready juuuuuust in case something comes up. And for most people, they don't fall into the "things I like" category when it comes to running a business. But they can be great for a variety of reasons -- and they've stuck around all these years because they're up to something good. What is that something? You'll have to tune in to find out. This week, Jill and Brad talk about the Top 5 Legal Things That Actually Matter and they welcome serial entrepreneur Pam Worth to the show. Listen in! »


Guest:

  • Pam Worth is the founder of Tiny Treks, an innovative alternative to indoor early childhood programming. She also co-founded Instructions Included, where experts share their parenting experiences to make your unique parenting experience not just less stressful, but truly enjoyable. Find her on Twitter and Facebook.

Rant:

Direct download: Breaking_Down_Your_Busienss_EP_144.mp3
Category:Business -- posted at: 4:00am EDT

I Don't Understand... |  Top 5 Networks That Make No Sense (To Us) w/ Kenny Nguyen | Ep. 143 | Small Business

Is there a social network that you thought, when you got on it for the first time, that you'd hate? When you first logged onto Twitter, you may have been one of the millions who thought, "I will never, ever need to understand this so just forget it." If you first joined Instagram and only saw photos of celebrities showing off their very filtered selfies, you may have been one of the many users who rejected the platform outright. So were Jill and Brad. They talk about the different platforms that they didn't understand at first use -- Twitter taking the top of the list -- and they reminisce about the way these platforms functioned before everybody started to use them. Remember the good 'ol days? So it makes perfect sense that they talk about the Top 5 Networks That Make No Sense (To Us) in this episode and they welcome Kenny Nguyen to the show. Listen in! »


Guest:

Accolades:

  • We made it! Inc. Magazine named us one of the "Top 100 Podcasts That Will Make You Smarter, Better, and Wiser." AMAZING, RIGHT?!?!?!?! !!!!!!!!!  Well, we think so. We're humbled by it, and by all of you who continue to support us by listening and calling in. Thank you, thank you, and thank you some more.

Turn The Tables:

  • Brad needs your help. He has a job post on his site at Anchor Advisors and he wants better applicants to find it than the folks who apply right now. How can he make sure that he finds the right people to work at his company? Got ideas? Call 708.872.7878 and let us know!
Direct download: Breaking_Down_Your_Business_EP_143.mp3
Category:Business -- posted at: 4:00am EDT

Slow Your Roll | Top 5 Reasons NOT to grow your business  w/ Thomas Smyth | Ep. 142

Do you know any small businesses that flame out? You know the ones. They look like they're doing an amazing job, they make you jealous of their successes, they even convince investors to write big checks for them because they are just so incredible. And then they die. You may have heard about plenty of these companies, but you don't often hear about what actually happened and why they went bust. Jill & Brad discuss the rumors they've heard and the different reasons that this happens to even the best of 'em. They also talk about the Top 5 Reasons Not To Grow A Business in this episode and they welcome CEO Thomas Smyth to the show. Listen in! »


Guest:

  • Thomas Smyth is the founder of Trim, a service that finds your subscriptions and cancels the ones you don't want. Find him on LinkedIn.

Tool:

  • Homemade :: The app connects hungry customers to delicious homemade, locally cooked food. Ever miss the flavors of home? The dishes grandma used to make? Find them on Homemade! And then call in and tell us about your experience, please.
Direct download: Breaking_Down_Your_Business_EP_142.mp3
Category:Business -- posted at: 4:00am EDT