Are you playing offense or defense?

What’s In This Episode:

Time for a big picture question: are you playing offense or defense in your business? Problems arise when we try to burn the candle at both ends. When you're on defense and want to get back on offense, what do you do? Even in defense, you need business development.

"There are seasons in my business. It's not the same every day." - Brad

If you're in defensive mode, it also means that you may be holding on to resources that you don't need (i.e., paying people you don't need, etc). In these moments, Brad suggests that you shrink your resources down to essentials and then building out to a better solution.

"Patience is a virtue, but that has nothing to do with you demanding something of your team or the betterment of your business." - Jill

In a callback to last episode, Saul comes on and asks, "Is patience a virtue, or is impatiencea virtue?" Jill says patience is a virtue, but it doesn't have to do with business. Brad thinks there are certain things that just aren't going to happen any faster, and sometimes, being impatient is just pointless.

Saul thinks that on a certain level, you have to have a sense of urgency in business. He doesn't think people will get stuff done without the sense of urgency. Is it proactivity, or impatience? This leads to a discussion about business owners' expectations and whether or not they are reasonable, as well as dissatisfaction and dysfunction.

Are you playing offense or defense? What do you think about patience?